Furthering our footprint in the African market, we announce a strategic partnership with Nairabet.
The new alignment will see Nairabet deploy FSB’s sportsbook, casino and managed trading products as they look to build market share across the Nigerian market. FSB will offer Nairabet a contemporary, multi-product experience that will enhance their online bookmaker using its localised omnichannel offering.
The deal adds further prestige to FSB’s multi-market presence in Africa with Nairabet the latest, established Tier 1 operator to use our services. The flexibility required for success in such an environment suits the agile nature of FSB’s curated approach which allows partners to build a product based on a solution-oriented tech-stack.
With FSB’s tailored and tested product, local knowledge and experience across the African continent, the partnership with Nairabet sets the duo up for an exciting start to 2023 and indicates FSB’s continued focus on one of it’s core markets.
Ian Freeman, Chief Revenue Officer at FSB, said:
“This new strategic partnership with Nairabet further cements our market-leading position in Africa and signposts our ambitions in the region as we move confidently into 2023.”