We have a vision of becoming the industry's number-one service supplier and trusted technology partner in the B2B sports betting and iGaming segment

Since the start of our growth journey in 2017, we have stayed true to our founding purpose...

Delivering ambitious operators the most empowering and dynamic sports betting platform technology.


What makes our tech stack so unique is it’s purity. This is proprietary technology expertly crafted and purpose-built for B2B, housed within a single codebase structure and untouched by third party interference.

This clean, crafted, contemporary technological framework means we can shift and shape our platform structure to enable partners to carefully curate the precise sportsbook and iGaming experience they require for their market and player base.

The message of our superior technology is now being heard across the global industry and as we scale up our expert operational teams across regulated markets in North America, Europe and Africa more and more Tier 1 operators are making the switch to FSB to help grow their business.

With major industry accolades flowing and over 200 employees spread worldwide, our global growth journey continues to increase in speed…

2017

Secured new sportsbook partnership with global Tier 1 operator Dafabet. Claimed a strong foothold inn Africa with a multi-market partnership with global enterprise Oxygen8.

2018

Crowned Sportsbook Supplier of the Year at the SBC Awards. Strengthened position in the UK market with new signings Fitzdares and heritage brand The Football Pools.

2019

Backed by private equity Canadian gaming experts Clairvest in multi-million investment. Finished in the Top 15 fastest growing UK enterprises in the prestigious Sunday Times Tech Track showcase.

2020

Operational teams scaled up with expert hires across North America and Europe. Won SBC Industry Innovation of the Year.

2021

Partnered with Hungarian National Lottery in inaugural WLA deal. Opened new international headquarters in Central London.

2022

Became one of the first suppliers to receive regulatory approval in the province of Ontario. Consolidated Tier 1 position after receiving Multi-Channel Supplier of the Year at the prestigious EGR Awards.

Sportsbook Supplier

2018

Sunday Times Tech Track 100

2019

Industry Innovation

2020

Multi-Channel Supplier

2022